Alba Abbigliamento di Mangili Giovanni ---

Together with the Urban Commerce District we met the Mangili family, owners of "Alba Abbigliamento" in Città Bassa. Here is the story of their shop: On the window of the Alba Abbigliamento store on Borgo Palazzo, the proud window decal proudly displays "1966 – 2016 fifty years in the Borgo". Gianni Mangili and his wife Marilena opened it in the same year as their wedding and have never left it, not even now that their son Angelo manages it, also alongside his wife Cristina. "The beginning was very difficult – Gianni recalls, still feeling all that effort on his shoulders – every evening we would go to bed and tell each other: how will we manage tomorrow?". He remembers the pressure from the banks and the succession of even long periods of "lean years" alternating with happier and more abundant times. Yet, in no